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UAE’s Fuelre4m Welcomes Shell and BP’s Recognition of Continued Fossil Fuel Utilization

UAE’s Fuelre4m Welcomes Shell and BP’s Recognition of Continued Fossil Fuel Utilization
  • PublishedMay 1, 2024

Dubai, UAE:  Two main key industry players have reinforced their belief in the vital role that fossil fuels play in the transitional phase towards renewable energy solutions.

Fuelre4m, a UAE pioneering energy solutions provider for industries heavily reliant on fossil fuels, including Ports, Maritime and Shipping, Power Generation, Rail, and Public Transport, commends Shell and BP’s recent acknowledgment of the necessity to continue utilising fossil fuels.

This announcement resonates deeply with Fuelre4m’s mission and validates the company’s steadfast stance on the importance of fossil fuels in the transitional phase towards renewable energy.

In recent statements, both Shell and BP emphasised the ongoing role of fossil fuels in meeting global energy demands, underlining the critical need for pragmatic energy solutions amid evolving environmental considerations. In fact, BP’s “And, not or” campaign pinpoints a strategy of keeping energy flowing where and when it’s needed, a philosophy emphasising the growing shift of improved efficiency to help grow lower carbon solutions.

This affirmation from two of the world’s leading energy companies echoes Fuelre4m’s longstanding advocacy for sustainable energy practices that balance environmental, social, and economic imperatives.

Fuelre4m has been at the forefront of addressing the unique challenges faced by industries dependent on fossil fuels, offering innovative solutions that not only cater to their energy requirements but also align with Environmental, Social, and Governance (ESG) principles and Corporate Social Responsibility (CSR) initiatives. By strategically serving sectors such as Ports, Maritime and Shipping, Power Generation, Rail, and Public Transport, Fuelre4m demonstrates its commitment to facilitating a seamless transition towards a more sustainable energy future.

“We commend both Shell and BP for recognising the ongoing importance of fossil fuels in the global energy landscape,” stated Rob Mortimer, Managing Director at Fuelre4m. “At Fuelre4m, we remain dedicated to providing forward-thinking energy solutions that address both the immediate needs of our clients and the long-term goals of environmental stewardship.”

Fuelre4m’s innovative approach to energy solutions emphasizes adaptability and sustainability, ensuring that clients in diverse sectors can meet their energy requirements while advancing their ESG and CSR objectives. By aligning with industry leaders like Shell and BP in recognizing the continued relevance of fossil fuels and the importance of fuel saving initiatives, Fuelre4m reaffirms its position as a trusted partner in navigating the complexities of the evolving energy landscape.

Written By
William Faria

William Faria is an International Award winning journalist who has travelled extensively across the globe. He is attached to several media organizations in the Middle East & Africa region.

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